Get closer to your target audience
Having a good reputation will help your brand flourish. PR supports the overall development of the brand, and therefore, it should be a part of your long-term strategy.
Don’t underestimate public relations
How can we help you with PR?
Do you need your employees to understand their role in the process? Has there been negative publicity about you and you’re struggling with negative communication? Do you want to get your story in the media? Then PR is the right tool for you.
Analyzing the beginning stage
In order to start preparing individual steps, we must have a detailed understanding of your business. We will look at all your actions and their previous results, communication channels, and competition.
Defining goals and tools
Together we will set the PR goals you want to achieve and find the proper tools to do so. Do you need more Brand Awareness? Do you want more effective product communication, or perhaps an increase in positive publicity?
We will determine who the campaign is targeting. We will figure out where to find the target audience, and create a media plan. We’ll work with topics that represent the company or product well and are also intriguing for society and selected media.
We will continuously evaluate how individual projects are performing and whether they meet the set KPIs - whether they need an increase in demand, acquiring contacts of potential customers, or media coverage.
The size of the project doesn’t matter. We will help you turn every piece of information into a topic that your target audience won’t overlook. We are happy to engage with you in both one-time campaigns and long-term cooperation, whether you are a large corporation or just started. As a strategic agency with digital roots, we have specialists for every area of online marketing.
We think comprehensively about projects. We can prepare a suitable marketing mix for you, in which PR fits ideally. It is common for our PR specialist to collaborate with experts in SEO, PPC, or email marketing.