Creative formats for X
Banners
|
Format |
.JPEG or .PNG |
|
Dimensions |
1200×1200 |
|
1200x628 |
|
|
Maximum size |
5 MB |
Carousel
|
Banner |
Video |
|
|
Number of images |
2-6 |
2-6 |
|
Ratio of sizes 1:1 |
800x800 |
800x800 |
|
Ratio of sizes 1,91:1 |
800x418 |
800x450 |
Video
|
Format |
.MP4 or .MOV |
|
Maximum size |
1 GB* |
|
Lenght |
15 seconds or less (but up to 2:20 is supported) |
|
Subtitles |
hidden subtitles / text overlays |
|
Branding |
logo in the upper left corner |
|
distinctive product positioning |
|
|
Video preview |
.PNG or .JPEG |
|
ratio of sides same as video size |
|
|
max. size 5 MB |
|
|
Repetition |
if the length is less than 60 seconds, the videos will repeat |
*For optimal performance, a size of up to 20 MB is recommended
Text formats
|
Number of characters for X ads |
|
|
Text type |
Number of characters |
|
Primary text |
280 characters |
IMPORTANT!! Each link used reduces the number of characters by 23!