Creative formats for Pinterest
Banners
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Size |
1080×1920 or 1000x1500 |
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Format |
.JPEG or .PNG |
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Maximum size |
20 MB computer / 32 MB aplication |
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Texts |
Title: up to 100 characters |
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Description: up to 500 characters |
Carousel Ads
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Ratio of sides |
2:3 or 1:1 |
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Format |
.JPEG or .PNG |
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Maximum size |
20 MB / image |
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Quantity per 1 ad |
2-5 images |
Collection Ads
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Static image |
Video |
|
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Ratio of sides |
Main element: 1:1 or 2:3 |
1:1, 2:3 or 9:16 |
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Secondary elements: 1:1 or 2:3 |
||
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Format |
.JPEG or .PNG |
.MP4, .M4V or .MOV |
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Maximum size |
10 MB |
2 GB |
|
Length |
- |
4 seconds to 15 minutes |
|
Texts |
Title: up to 100 characters |
Title: up to 100 characters |
|
Description: up to 500 characters |
Description: up to 500 characters |
IMPORTANT!!! The main creative element must have an aspect ratio of 1:1 or 2:3 and may differ from the aspect ratio of the secondary creative elements. All secondary creative elements must have the same ratio of sides.
We recommend setting the aspect ratio for secondary creative elements to 1:1 to best control how they appear on user homepages. If a creative element does not have a 1:1 aspect ratio, the image will be cropped to the center.
Advertising Propagated Pin
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Ratio of sides |
2:3 (1000x1500) |
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Format |
.JPEG or .PNG |
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Texts |
Title: up to 100 characters |
|
Description: up to 500 characters |
|
|
Specification |
Pin uploaded to a public bulletin board that you own |
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May not contain third party material |
|
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Must have a specific URL |
|
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The description must not contain a shortened URL |
VideoAd with Pin
Standard videoAd
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Ratio of sides |
1:1, 2:3 or 9:16 |
|
Format |
.MP4, .MOV or .M4V (H.264 or H.265 encoding, max. 2 GB) |
|
Length |
4 seconds to 15 minutes |
|
Texts |
Title: up to 100 characters |
|
Description: up to 500 characters |
VideoAds with maximum width (mobile only)
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Ratio of sides |
1:1 |
|
Format |
.MP4, .MOV or .M4V (H.264 or H.265 encoding, max. 2 GB) |
|
Length |
4 seconds to 15 minutes |
|
Texts |
Title: up to 100 characters |
|
Description: up to 500 characters |
